The Coffee Mug Paradigm – A Lean Product Marketing Case Study

Tagged: lean-startup, product-management, product-marketing

This topic contains 1 reply, has 2 voices, and was last updated by Saket Bansal 3 years ago.

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March 10, 2016 at 7:35 am #5507

Nitish_Gulati
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Case study comparing the marketing strategies of 3 food tech start ups – Tiny Owl, Swiggy and DineOut.
It is about how the principles of Lean Startup and Agile can be applied to marketing for start ups.

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The coffee mug paradigm – A lean product marketing case study from Nitish Gulati
April 6, 2016 at 4:06 pm #5807

Saket Bansal
Participant

Thank you for putting up your talk, we are happy to accept it for our event.
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